Apr 10, 2022
In Education Forum
of people, but also the various inconsistencies in the execution and coordination of people, resulting in a waste of costs. Therefore, many enterprises want to develop, the premise is to reserve people. But to reserve and train 4,507 store managers in two years, it is unimaginable according to the traditional business operation thinking. Digital operation changes the operation logic of traditional enterprises, from a human-centered operation system to a digital-centered operation logic, from human decision-making, execution, and collaboration to digital decision-making, execution, and collaboration. This digital operation system not only effectively solves the difficulty in personnel management of enterprises, but more importantly, significantly improves the operation efficiency of enterprises. According to my observation, the new retail models that are currently at the forefront of digital decision-making in the world include Luckin, Hema, and Convenience Bee. Relying on the successful digitalization model of Shenzhou Car Rental in recent years, and combining the characteristics of the new retail business, Luckin has basically completed the digital innovation of the Luckin system. The sms marketing service operating system of the Luckin model fully realizes five online: users, commodities, transactions, marketing, and teams.